Jeff Moores' work inhabits a whimsical cast of everyday people and their foibles. Whether it's the simple task of feeding a baby or a complicated corporate idea, Moores wields his pencil with a twist of irony. His wide palette of watercolors set the mood, from the monochromatic hues of a rainy day to the explosion of color on the fourth of July. With a background in film and animation, he utilizes the computer to animate his characters. Clients include: AT&T , American Express , Bell Atlantic , Burger King , Cinemax, Marriott , The New York Philharmonic , Polaroid , Saab , Seagrams , TCBY , US Sprint , Newsweek , Forbes , Fortune , Money , People , The Atlantic Monthly , The New York Times , The Princeton Review, Time , Random House, Xerox Jeff lives on Honeoye Lake,NY with his wife Dawn and their 2 boys.